NAR Wins Rights to .Realestate Top-Level Domain
The National Association of Realtors® has won the rights to the new .realestate top-level domain. NAR intends to use the .realestate domain along with the recently acquired .REALTOR domain to create order for real estate information on the Internet and to provide NAR members with tools that help brand themselves as the most trusted, valued source of real estate information.
While .REALTOR will be used exclusively by NAR members and its affiliated NAR business partners, it is anticipated that .realestate will have wider business applications. NAR encourages members to participate in the .REALTOR domain launch later this month, during which the first 500,000 members who register will be awarded a free one-year license, and procure the domain names they want and as many as they wish to creatively brand themselves.
Details on business rules, pricing and the launch date of .realestate will be available in the second quarter of 2015. For more information, visit www.realtor.org/topics/top-level-domain.